For 2007, the Saturn Aura was chosen by the International Carwash Association as the Most Washable Car. I know the name sounds funny but, think again, it’s still an accolade. So, let’s just respect that.
The announcement for this was done just a couple of days ago during the Car Care World Expo which was held in Las Vegas in Nevada.
According to the ICA, this award that they are giving out is something that they do annually. And the vehicle that takes home the award and accolade is that vehicle which operators of car washes believe as the friendliest to wash. Well, this does simply mean that the vehicle likely to be chosen for this award would be that one which is quite easy to clean and without much hassle.
Believe it or not, the Most Washable Car award is one of the most highly regarded awards in the industry. You see, according to experts, car companies do spent billions and billions of dollars just looking into ways so as to win the war over damage brought about by corrosion in vehicles.
And so this award given to the Saturn Aura means that the vehicle is very much likely to stay cool and shiny despite being washed many times over.
Lisa Hutchinson is the director of Saturn’s brand and product development team and she does explain, “The sleek, European lines which give the Aura its visual appeal, also make it easier to keep clean. We took great pride in the attention to detail and quality of the Aura, because we know that Saturn owners take great pride in their vehicles.”
Also, Mark Thorsby, the executive director for the ICA, states, “Keeping your car clean certainly helps its appearance, but it also contributes to its long-term condition and value. Our members recognize the Saturn Aura as a vehicle that washes easily professionally, therefore contributing to its preservation.”
Well, he sure is right. After all, just think about all the dirt and the elements that come in contact with your vehicle. If your vehicle is created with materials that are prone to succumb to corrosion, you may just be fighting a losing battle.
Anyhow, it’s kudos to Saturn!